Harvard Business School Introduces Program to Help Realize Opportunities in Emerging Markets
Program will provide a practical framework and assessment tools for analyzing emerging markets.
Posted: 24-Jan-2011
News
Harvard Business School (HBS) announced a new Executive Education program, Building Businesses in Emerging Markets which will take place on the HBS campus in April 2011. As the global economy continues its rapid transformation, businesses across many industries are looking to tap into the vast potential of emerging markets. According to a recent report published by PwC, The World in 2050, the largest E7 emerging economies are likely to be bigger than the current G7 economies by 2020, measured by GDP in purchasing power parity (PPP) terms. This program is designed to provide participants with frameworks to understand emerging markets, identify new business opportunities, and optimize their organization's business strategy and its execution in specific countries.
The course is co-chaired by Krishna G. Palepu, Ross Graham Walker Professor of Business Administration, Senior Associate Dean for International Development, and V. Kasturi Rangan, Malcolm P. McNair Professor of Marketing. The program curriculum focuses on both strategic and execution issues and will address challenges facing both multinational and local businesses looking to grow in emerging markets.
| Source: | Harvard Business School |
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